Design Of The Blind Box

The so-called blind box usually contains the peripherals of anime, film and television works, or dolls designed by designers alone. The reason why it is called a blind box is because there is no mark on the box, and only when you open it will you know what you have drawn. Psychological studies have shown that uncertain stimuli reinforce repetitive decisions, so blind boxes become addictive for a while.
Relatively strong purchasing power allows young people who are influenced by film and television animation culture to support a huge blind box economy. From upstream IP design, to midstream retail, to downstream second-hand trading and doll modification, its industrial chain has been quite mature, and the market space is huge, of course, it is constantly emptying the pockets of young people.